As you may know, Cass Sunstein, a Harvard Law School professor who pioneered efforts to design regulation around the ways people behave, is President Obama's Regulatory Czar. Sunstein now heads the White House Office of Information and Regulatory Affairs (OIRA) where, according to the Wall Street Journal, he, "oversees regulations throughout the government, from the Environmental Protection Agency to the Occupational Safety and Health Administration."
The WSJ article went on to say that, "Mr. Sunstein, a prolific academic with wide-ranging interests, may be best known for advancing a field known as "law and behavioral economics" that seeks to shape law and policy around the way research shows people actually behave."
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